There's no place quite like 30A during the holidays. The beaches are quieter, the weather is mild, and the towns of Seaside and Rosemary Beach come alive with festive lights, holiday traditions, and family-friendly celebrations. Whether you're visiting for Thanksgiving weekend, a Christmas getaway, or a New Year's escape, these seasonal events are the perfect way to experience the magic of 30A.
Thanksgiving Weekend | Seaside
One of the most anticipated holiday traditions on 30A, the 30A 10K Thanksgiving Race Weekend brings together runners, walkers, and spectators from across the country for a scenic race through the heart of Seaside. Hosted by the Seaside School Foundation, the event has become a Thanksgiving staple for families spending the holiday at the beach.
Whether you're running the race or cheering from the sidelines, it's a memorable way to start the holiday before gathering around the table with family and friends.
November 27, 2026 | 6:00 PM South Barrett Square, Rosemary Beach
The holiday season officially begins in Rosemary Beach with one of 30A's most beloved traditions. On the evening of Black Friday, families gather in South Barrett Square to watch the town's spectacular Christmas tree illuminate the square. The celebration includes performances by Charles Dickens carolers, Santa's arrival, holiday shopping, and festive activities throughout town.
This picturesque event has become a favorite annual tradition for visitors looking to experience a classic coastal Christmas.
November 28, 2026 | 3:00 PM - 8:00 PM Seaside Amphitheater & Central Square
Just one day after Rosemary Beach's tree lighting, Seaside hosts its annual Turn on the Town celebration. The festivities begin with a holiday parade traveling down Scenic Highway 30A before arriving at the Seaside Amphitheater. Guests can enjoy holiday performances, face painting, visits with Santa, and the highly anticipated town lighting ceremony. The official tree-lighting countdown takes place around 5:00 PM.
For many families, this event marks the official start of the holiday season on 30A.
Throughout December, both Seaside and Rosemary Beach sparkle with holiday décor, festive storefronts, seasonal dining experiences, and boutique shopping opportunities. Visitors can stroll through beautifully decorated town centers, enjoy holiday-inspired menus from local restaurants, and find unique gifts from locally owned shops while soaking in the relaxed coastal atmosphere.
Unlike traditional holiday destinations, Christmas on 30A combines festive traditions with beach walks, bike rides, and breathtaking Gulf sunsets.
December 5–6, 2026 | Rosemary Beach
Looking for unique gifts with a local touch? The 19th Annual Old Florida Holiday & Winter Market returns to Rosemary Beach for a festive weekend of holiday shopping. Guests can browse handcrafted goods, artwork, jewelry, home décor, specialty foods, and seasonal gifts from regional vendors while enjoying the charming holiday atmosphere that makes Rosemary Beach a favorite winter destination.
The market is the perfect opportunity to check everyone off your holiday shopping list while supporting local artists and makers. Pair your visit with lunch in town, an afternoon walk along 30A, or an evening enjoying Rosemary Beach's beautifully decorated streets.
New Year's Eve is one of the busiest and most exciting weeks of the year along 30A. Visitors staying in Seaside, Rosemary Beach, WaterColor, Seacrest, and Inlet Beach can enjoy special dinners, live entertainment, and festive celebrations throughout the communities.
Many families choose to spend the final days of the year relaxing together in a luxury vacation home before heading into town for the evening festivities. It's the perfect blend of celebration and relaxation, making New Year's week one of the most sought-after times to visit 30A.
From the 30A 10K Thanksgiving Race Weekend to the Rosemary Beach Christmas Tree Lighting on November 27 and Seaside's Turn on the Town on November 28, the holiday season is packed with memorable experiences just steps from some of 30A's most desirable vacation homes.
Whether you're gathering for Thanksgiving dinner, making Christmas memories, or welcoming a new year at the beach, Exclusive 30A offers the perfect home base for your holiday getaway.
